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2018 Fall Sales Conference

September 17–19
Sheraton Chicago O’Hare Airport Hotel

Fall Sales Conference Preview

Make plans now to attend the FPSA conference focused on sales in the food & beverage processing and packaging industry.

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Speakers  Attendee List

Join your colleagues for two days of education and networking.

Two days devoted to best practices in the modern sales environment, with a program tailored to those most involved in your business development process. This event provides managers, directors and VP’s of sales and sales operations as well as C-level with strategies and insight that help to accelerate sales growth and improve sales performance and results. You will learn from an expert community comprised of top sales and marketing subject matter experts.

Network with other executives in sales, marketing, and sales operations. Build your network. Learn new best practices. Ensure your sales team performs at peak levels in 2018 and beyond!

Thank You to Our Speakers

  1. Jeff Bloomfield, Sales Isn’t Rocket Science. It’s Neuroscience.

    CEO, Braintrust & Author, Story Based Selling

    Jeff Bloomfield has the unique ability to help you change the engine on your John Deere tractor and explain the intricate details of neuroscience and neurobiology while he’s doing it!

    To explain further, Jeff grew up on a 100-acre farm in North Central Ohio where his Papaw taught him the value of hard work, how to fix any problem with enough creativity and possibly a little duct tape, the platinum rule (treat others better than they expect to be treated) and that family matters more than anything else.

    After being the first person in his blue-collar family to graduate from college, he spent his corporate career in Biotechnology where he led several product launches for genetic cancer therapies. One of those therapies was for brain cancer. It was here that Jeff discovered the power of neuroscience and the fact that no one he knew in corporate America truly understood how the brain worked, otherwise they wouldn’t do sales and marketing the way it was currently being done.

    From there, Jeff set out with a new mission, to teach others what he learned about the brain and how they can apply that information as professional communicators, particularly in leadership, sales, and marketing.

    He has started and led two successful sales and marketing consulting and coaching companies, written multiple white papers, been featured in several industry-leading magazines and authored the Amazon best-selling business book, Story Based Selling.

    But even now, as CEO of Braintrust, Jeff will tell you his most valuable lessons in life are still the ones he learned on the farm from his Papaw.

    Jeff now spends the majority of his time speaking to organizations and conferences on the secrets of the buying brain and how to build and deliver compelling messaging that creates instant trust, clear contrast and an urgency to change. Regardless of whether you are in leadership, sales or marketing, Jeff’s message will not only resonate, but will leave you with an entirely new set of tools in your communication arsenal.

  2. Mark Hunter, High-Profit Prospecting: Breakthrough Results Require Breakthrough Strategies!

    CSP, “The Sales Hunter”

    Mark Hunter, CSP, “The Sales Hunter,” is recognized as an expert in sales, leadership and profitability. He is author of “High-Profit Prospecting” and “High-Profit Selling: Win the Sale Without Compromising on Price.”

    Since 1998, Mark has conducted thousands of training programs and keynotes on leadership and sales. He is best known for his ability to motivate and move an organization through his high-energy presentations. He has received the Certified Speaking Professional (CSP) designation from the National Speakers Association, a designation given to a small percentage of NSA speakers.

    Mark spent more than 18 years in the sales and marketing divisions of three Fortune 200 companies. During his career, he led many projects, including the creation of a new 200-member sales force responsible for volume in excess of $700 million. Mark worked for General Foods (now Kraft Heinz) for 12 years and ConAgra for 6 years in a variety of roles from sales to marketing to operations.

    His clients in the consumer packaged goods sector include: Heineken, Perdue Poultry, Dole Foods, Coca-Cola, Vilore Foods, Wrigley, Unilever, Dannon, Kellogg’s, Godiva, Cadbury, and Sara Lee.

    This level of experience is at the core of every program he delivers to thousands of people each year in the areas of sales, leadership, prospecting, negotiating and pricing. Clients appreciate his specific strategies that yield measurable outcomes.

    Not only does Mark have expertise in sales, but also knows how to communicate it to others. This is seen by the 50+ speaking events he does each year throughout the U.S. and Canada and around the world. To find out more, visit Mark’s site at

  3. Matt Heinz, Content That Converts: A Proven, Profitable & Scalable Approach

    President & Founder, Heinz Marketing

    Prolific author and nationally recognized, award-winning blogger, Matt Heinz is President and Founder of Heinz Marketing with 20 years of marketing, business development and sales experience from a variety of organizations and industries. He is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways.

    Matt’s career focuses on consistently delivering measurable results with greater sales, revenue growth, product success and customer loyalty. He has helped organizations such as Amazon, Seagate, Morgan Stanley, The Bill & Melinda Gates Foundation and many others create predictable, repeatable sales & marketing engines to fuel growth.

    Matt is a repeat winner of Top 50 Most Influential People in Sales Lead Management and Top 50 Sales & Marketing Influencers. Matt renovated his 105 year old historic farmhouse in Kirkland, Washington with his wife, Beth and enjoys it with their three young children, dog, two rabbits, and seven chickens.

    You can read more from Matt on his blog, follow him on Twitter, LinkedIn or check out his books (listed below) on

  4. Kelly Riggs, Winning Business in the Modern Sales Environment

    Founder & President, Chief Sales Officer, The Business LockerRoom

    Kelly Riggs is an author, speaker, and business performance coach for executives and companies throughout the United States and Canada. He has worked with companies in a wide variety of industries, with sales revenues ranging from $3 million to Fortune 500.

    Widely recognized as a powerful speaker and performance coach in the areas of sales, management leadership, and strategic planning, Kelly is a former sales executive and two-time national Salesperson-of-the-Year with over two decades of executive management and sales training experience.

    He has written three books: “1-on-1 Management: What Every Great Manager Knows That You Don’t” “Quit Whining and Start SELLING! A Step-by-Step Guide to a Hall of Fame Career in Sales” and “Counter Mentor Leadership, How to Unlock the Potential of the 4-Generation Workplace”.